How to work creatively with content

It can be a struggle to keep creating great content for your Info channels and Portal. That is why we have gathered a few tips on how you can structure your creative work, as well as give you some ideas on how to move forward when you're stuck. 

Set aside time to be creative 

You need time to get creative and to form new content. Set aside blocks of time and get in the zone. Create multiple content elements when you are in the creative corner and don't commit to working on this every day.

Set fixed deadlines

In order to keep producing content continuisly it can be helpful to set deadlines for your tasks. Ex. on the 1st and 15th of each month, 50% of the slides in the Info Channel is replaced.

Plan and schedule

The BazePort system allows for scheduling of content. Simply enter the time and date and the content will be automatically published on the day you want. Create content whenever you want, and publish on the day you want.

Look for inspiration

Keep a notebook where you write down your ideas when they appear. Open the notebook when you are stuck and find an idea that appeals to you. If you don't find anything suitable, then: 

  • Brainstorm with your colleagues
  • Ask your audicence (passengers, guests, crew etc.)
  • Interview someone
  • Recycle old content into something new
  • Look at what others are doing and be inspired

 

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Get in touch

Have any questions? Please, do not hesitate to contact us.

 

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